National School Breakfast Week March 3-7
Promoting the benefits of school
breakfast for busy families
The majority of Americans feel breakfast is important, but
hectic mornings make it difficult to fit the meal in every day.
In fact, 40 percent of moms say that their child does not eat
breakfast daily, according to Kellogg’s Breakfast in America
survey. To garner increased participation in the School
Breakfast Program, New Hanover County Schools (NHCS) will
recognize National School Breakfast Week. Slated for March 3-7,
2014, National School Breakfast Week is a week-long celebration
aimed at increasing awareness of the School Breakfast Program
among students and parents.
The 2014 National School Breakfast Week theme, “Take Time for
School Breakfast” encourages parents to consider the school
breakfast program as a time-saving option for those busy
mornings. The theme will appear in school cafeterias during
National School Breakfast Week, March 3-7.
“Too many children are showing up at school hungry, and hungry
children can’t learn,” said Imer Smith, Child Nutrition
Director. “Eating breakfast at school can help families save
time in the morning. And knowing that school breakfast is
healthy and a great value is a huge relief for parents.”
Every school day, NHCS’ breakfast program offers students a
healthy breakfast that they need to get set for a busy school
day. Every school breakfast served meets federal nutrition
standards limiting fat, calories, sodium.
“Take Time for School Breakfast” was created by the non-profit
School Nutrition Association with support from Kellogg’s
Foodservice. Celebrating its 25th Anniversary, National School
Breakfast Week was launched in 1989 to raise awareness of the
availability of the School Breakfast Program (SBP) to all
children and to promote the links between eating a good
breakfast, academic achievement and healthy lifestyles.
Patty the Peach visits Ogden
Elementary to promote National
School Breakfast Week.